Research & Analysis - Legacy Futures

Growing High Value Legacies

Helping charities secure transformational gifts from high net worth individuals.

New for 2024, this 6-month research programme aims to equip legacy fundraisers with the knowledge and confidence to build a high value legacy strategy. This will be evidence-based, yet practical aiming to give you tangible ways to implement the learnings immediately.

NEWS

13 DEC 2023

| ANNA TURNER

Introducing Digital Legacy Insights
The programme aims to drive discussion on the value of digital legacy fundraising and gain a deeper understanding of how charities are using digital and social media to inspire and inform legacy donors.
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NEWS

31 OCT 2023

| DOUG CLOW

Legacy income continues to grow – but housing market may threaten trajectory
The latest quarterly results from our Legacy Monitor benchmarking programme show that the legacy income continue to grow at a rapid rate. However, a slowdown in the housing market may dampen ongoing income growth.
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NEWS

21 OCT 2023

UK charity legacy income predicted to reach £5bn in 2030
Legacy incomes will reach £5bn a year by the start of the next decade, new figures show.
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NEWS

21 SEP 2023

Legacy donations deliver £90m annual boost for Scottish sector, report reveals
Charities in Scotland are raising more than £90 million a year from gifts in wills, a new report has revealed.
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NEWS

11 SEP 2023

In-memory giving market worth up to £2.4bn, research reveals.
Charities in the UK receive between £1.8bn and £2.4bn a year through in-memory fundraising, according to new research by Legacy Foresight.
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ARTICLES

25 JUL 2023

| EMILY GRINT

Remember me for how I lived
I would be honoured to know that charities that reflect my passions would benefit from gifts in my memory.
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Services

Benchmarking
Tracking trends in legacy giving.
Forecasting
Projecting legacy income and donor numbers to aid financial planning and risk management.
Research
Exploring common themes to understand new opportunities and challenges.

Benchmarking
Tracking trends in legacy giving.

Read more
Forecasting
Projecting legacy income and donor numbers to aid financial planning and risk management.

Read more
Research
Exploring common themes to understand new opportunities and challenges.

Read more

The work the Legacy Foresight team do for the sector is second to none. We regularly quote their statistics to senior staff and board members as evidence for investing in and supporting legacy fundraising. Legacy Manager, Oxfam GB

Anna Turner

Head of Research and Insight

Anna Turner

Head of Research and Insight

Anna leads research and insight activities and brings over 20 years’ experience in advertising and communications, having worked on leading brands, charities and government organisations for Ogilvy & Mather, one of the biggest global agency networks.

Doug Clow

Head of Analysis

Doug Clow

Head of Analysis

Doug joined the team in 2022 and brings more than 25 years of experience analysing data to provide insight that drives action.

Caroline Waters

Head of Programmes

Caroline Waters

Head of Programmes

Caroline supports our clients on the various consortium research programmes and across our benchmarking and forecasting services.

Kathryn Horsley

Senior Consultant - Analysis

Kathryn Horsley

Senior Consultant - Analysis

Kath specialises in combining analytical rigour with excellent communication skills to drive improved performance. She leads the Legacy Monitor, our flagship benchmarking programme and is a regular speaker at sector events and conferences.

Jon Franklin

Economist

Jon Franklin

Economist

Jon has more than a decade’s experience developing forecasts, analysing data and providing economic insight in both the government and not for profit sectors.

Claire Truswell

Client Services

Claire Truswell

Client Services

Since 2018 Claire has been working with the Legacy Futures Group of companies to make sure we deliver the very best value and quality to our clients.

Emma Shindler

Analyst

Emma Shindler

Analyst

Emma has 20 years’ experience in delivering analytics and insights and enjoys bringing data to life using the latest business intelligence tools, most recently developing the Legacy Monitor dashboards.

Chris Farmelo

Technical Director

Chris Farmelo

Technical Director

Chris specialises in quantitative modelling, forecasting and scenario planning at Legacy Foresight. An economist by training, his expertise extends to pricing, revenue modelling and market sizing

Sam Tuvey

Analyst

Sam Tuvey

Analyst

Sam is an analyst and is experienced in working with both quantitative and qualitative data across different sectors and helps charities to better understand their data from legacies.